The Fastest Way to Rank Higher on Google

Every business owner has the same common goal - to be the top search on Google. In this post, we’ll show you the simplest way to rank higher on Google fast. This is the same process we’ve used to help over 3,549+ healthcare practices be in the top search on Google. With so much competition online and the ever-evolving algorithms, ranking higher on Google can seem like an uphill battle. With the right strategy in place, you can quickly climb to the top of Google search and stake your claim there. Let’s get to the fun stuff and show you how it’s done!

Increase Online Visibility with Local Listings

Local listings management is the process of updating important business information like location, hours, website, contact information, etc. across the key online directories. Online directories are where patients could potentially search for you, like Google, Facebook, Yelp, Bing, Nextdoor, Foursquare, among many others. With Review Wave’s smart technology, you can easily search your business and see how’s performing across the major online directories. Simply enter your business information and it will scan the internet. You can see if your business is listed inaccurately, and compare your reviews to your competitors. Search engines favor the practices that provide the best search experience for their patients. If you’re missing important information that makes it hard for a patient to contact you or get more info, that creates a negative experience and hinders your rank. Plus, the more online directories a practice lists itself on, increases the chance a patient will find you and want to interact with you. So it’s best practice to make your practice easily searchable. Having an automated local listing management tool will get your business seen and updated across all the major online directories with the click of a button.

Drive More Traffic to Your Website

You don’t need to throw away money on ads to drive traffic to your website. Increasing your online visibility with local listings will get your name out there on all the right platforms. But showcasing your stellar reviews will get patients to click on your website and provide valuable content that helps with SEO. When a business has a consistent flow of new reviews, it sends a strong signal to search engines that your business is trustworthy and establishes authority. It’s proven that 85% of patients trust an online review as much as a personal recommendation. The average patient reads through about 10 reviews before making a decision. Patients want the BEST care, they will choose the doctor with more reviews and a better star rating. And search engines will favor the business with good quality reviews. There’s no doubt about it. Online reviews make people take action and influence their decisions. You can use an automated review tool to consistently and effortlessly gain new reviews. This will establish you as the go-to doctor in your area, and drive more traffic to your website over your competition.

Create a High Converting Website

Now that your potential new patients have found you online, read your reviews, and have landed on your website, you need to make sure your website is user-friendly and optimized for conversion. You may have a beautiful website, but if it’s not optimized for conversion, you are losing leads every single day. Take a look at your website and ask yourself: Is your website attracting more new patients, increasing your conversion rates, and establishing you as the go-to doctor in your area? Two common mistakes practice owners make on their websites are trying to give patients too much information or too many options. The average person will spend 7 seconds on a website before leaving if they cannot find their desired action. Having a website that’s hard to navigate creates a frustrating experience. Your website should be specific, logical, and intuitive. Why would a new patient come to your website? It’s simple… there are three main reasons a patient would visit your website.

• To book an appointment
• To contact you
• To get more information

Check out this smart website template. After years of research, this website layout has proven to be the most effective in converting leads into patients. It hits the main factors addressed above but can still be customized to your brand.   When your website is user-friendly, search engines will view it as more trustworthy and relevant and therefore will rank it higher. Your website should make it easy and obvious for patients to book an appointment, contact you, or learn more about your team and services. Focusing on these three main factors will turn your website into a lead-generating and conversion machine. Working for you 24/7/365.

Start Getting Results

You can start improving your Google ranking fast with these three simple steps:

• Increasing your online visibility with Local Listings
• Boosting your online reviews to establish authority
• Creating a high-converting website

Learn how Review Wave can improve your Google ranking with our all-in-one marketing and patient experience platform. Book a demo today!