Tori S

As a practice owner, you spend a significant amount of time, money, and effort attracting patients to your website. Why? Because direct appointment bookings increase your profit margin, boost your brand, and enable you to start a long-term customer relationship. But what should you do if a patient begins booking an appointment, but doesn’t follow […]

Let me ask you a question, how many of you have been hanging out on a Sunday night, with friends or family; life is good, you just got home from a perfect Sunday Funday; you’re relaxed, the kids are asleep, you’re favorite movie is on and you sit down on the couch to relax maybe […]

Online Scheduling: A Critical Tool for Healthcare Practices There comes a time when it’s very clear that, no matter how comfortable and familiar something might be, a change is needed. For the healthcare industry, technology has not kept up with the growing demands of consumer expectations. As a result, the majority of patients still have […]

It wasn’t too long ago that all it took to gain and retain patients was the quality of service delivered. But, things have changed… Now, an even more critical success factor has emerged: the patient experience.   Why is the Patient Experience Important? The patient experience is such an integral part of your practice’s growth […]

Having easy access to the web has radically changed the way people search for businesses and services for almost everything today! It’s extremely rare to blindly make a purchase or choose a service without reading at least a handful of reviews. The way you market your practice is important, but having people talk about you […]

People frequently ask us how SMS text messaging compares to email and phone calls. They want to know the clear winner. But the frustrating answer is… it depends. You need both. They each serve a different purpose. A well-rounded conversational messaging strategy takes advantage of the benefits of texting and the benefits of email. What […]

Regardless of the nature of your business, your sales funnel is likely to leak at some point. The key is to find where these leaks are and take proactive steps to close them and ensure leads progress smoothly. In order to identify weak points in your sales funnel, you must first understand each phase that […]

Every time the phone rings at your practice, you get a brand-new chance to delight your caller with your excellent customer service. Each call that comes into your practice is also a chance to build revenue by helping a potential or existing patient. However, far too often these calls turn into a missed opportunity! Many […]

Remember those days when math teachers used to tell us that we wouldn’t be able to carry around a calculator everywhere we go, so we had to learn how to do the math by hand?  Well, little did they know we’d be walking around with a computer in our pockets with endless capabilities!   You have […]

Every business has had a run-in once or twice with a negative review. Or, even a spam review that you’ve requested to take down. But, what happens when you submit a request for a review to be taken down? Doesn’t it feel like your request disappears into the big Google abyss?  Previously, there was no […]